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- Landing Page
- The landing page is a web page where people go to once they click on an online advertisement or natural search listing. Landing pages are designed to be highly relevant to the advertisement More…
- Link bait
- Useful or entertaining web content which compels users to link to it.
- Link building
- Requesting links from webmasters of other sites for the purpose of increasing your "link popularity" and/or "PageRank." Considerations for link building can include More…
- Link farm
- A link farm is a group of highly interlinked websites with the purposes of inflating link popularity (or PR). A link farm is a form of spamdexing, spamming the index of a search engine. More…
- Link popularity
- When other web sites link to your site, your site will rank better in certain search engines. The more web pages that link to you, the better your link popularity.
- Link spam
- Links between pages that are specifically set up to take advantage of link-based ranking algorithms such as Google's PageRank (PR).
- Links
- text or graphics that, when clicked on, take the Internet user to another web page location. Links are expressed as URLs.
- Log file
- All accesses to a web site can be logged by the web server. Data that is usually logged includes date and time, filename accessed, user's IP address, referring web page, user's More…
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