Category Archives: Social media

Recently two new phrases popped up to define online marketing through social networks and media. One is Social media optimisation (SMO) and the other is social media marketing (SMM). These two phrases caused a lot of confusion and many people questioned about the exact meanings of what these two phrases stand for. This happened because Continue Reading

According to the result of a survey, 78% of its respondents stated that engagement is an extremely important factor for successful social media marketing. All those companies promoting their business and their websites through social media have very similar objectives. Building social media connections, making conversations easier and giving your audience a positive response are Continue Reading

If you are an owner of a news website, blog or any other type of website, social bookmarking is one of the best ways of introducing them to people with relevant tastes. In addition, it is a great way of driving traffic into your website, while also getting valuable backlinks. Almost all the social bookmarking Continue Reading

The drastic changes that recently took place in the SEO world have raised a lot of questions in a lot of people’s minds. Especially the webmasters baffled by the modified algorithms and the impact it has had upon many websites have started asking the question “why”? Now that the heat has gone down a bit Continue Reading

As you might have observed on the welcome page of your Facebook account, a new social-driven search engines that allow FB users to locate people, pages and places through means of likes and shares has been recently launched. This search engine is known to have very good benefits for businesses in particular as it can Continue Reading