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Category Archives: Other

Things TO and NOT TO include on your homepage

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The homepage of your website is one that is often the first encounter for visitors and for potential customers with your brand. Even though you may spend plenty of resources on getting the homepage right, the average homepage on the World Wide Web is either too cluttered, hence ineffective or too barren, often leaving the Continue Reading

Diversify your PPC campaigns to increase ROI

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If you have managed pay-per-click campaigns before, you obviously know that 80/20 rule means that 80 percent of the traffic and sales are generated by 20 percent of your keywords. Even though this sounds like a very comfortable situation, always your sales revenue is in danger if you do not diversify your campaigns. These 20 Continue Reading

6 Ways to promote your blog and boost the traffic

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Recently content marketing has become the buzzword among the marketers around the world. And they do not hesitate to pay good money to hire top notch copywriters to create high quality content. But your content will be useless if it is not seen by your targeted audience. Social media is one way to drive traffic Continue Reading

How to increase your web presence and revenue with no-follow links

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No follow links had been considered unimportant and ineffective when it comes to SERPs. But recently the SEOs have totally changed their opinion on no-follow links. They can be as effective as do-follow links. Let’s see how you can get the best advantage of no-follow links. No-follow links build awareness A link does not always Continue Reading

How to increase your ROI with responsive web presence

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Most of the time we are so busy exploring the effective ways to create content, planning email marketing campaigns and working on the online presence in social media. But we pay very little attention to responsive website design. All our SEO efforts will not take the anticipated effect if the audience cannot properly view our Continue Reading